Archive for September, 2006

Non-Traditional, Non-Reciprocal Link Building

Now that Google has caught on to reciprocal linking campaigns and even (supposedly) three-way cross linking campaigns, the importance of non-reciprocal link building has come to the forefront.  I thought I’d jot down a few ways a law firm could build one way, non reciprocal links by exploring non-traditional options. (Note: link building should be [...]

Ben Cowgill & Legality of Comair 5191 Advertising

I recently read a great (series) of articles by Ben Cowgill that outline the fuzzy nature of the law when it comes to print advertising - never mind online advertising. The articles center around the recent, tragic crash of Comair flight 5191 near Lexington Kentucky. But the issue isn’t the cause of the crash or [...]

Microsoft Live Search is Online!

In a move to capture more of the online search market, Microsoft has launched Live Search in the US and UK. A replacement for the traditional MSN Search product, Live Search presents a spartan design, locally focused results and a promise of innovation. Additionally, they’re publishing a Live Search Blog to compelement the roll out. [...]