Google Indexing Flash

jclayc | July 16th, 2007 - 3:03 pm

You may have read but over the July 4th holiday, Google posted some subtle changes to their algorithm and rankings. I’ve seen a few notes about website age being one of the most noticeable factors in the changes. It’s a long story, but I’ve turned up pretty clear indications that they also rolled another feature into the new algorithm: Google is now indexing project titles and links within Flash SWF files. I’m still testing to see if they’re also spidering text content found inside SWFs but I can say with 99% certainty that they picked up URLs that exist only inside an SWF I previously had online. What do you think?

[tags]Google, algorithm, Flash, SWF[/tags]