Quick post – Google AdSense publishers can now elect to feature YouTube videos in conjunction with Google advertising. It’s an interesting idea. I’m giving it a test run on my travel video page but I’m not sure of the value for professional organizations. I suppose with the right targeting… maybe a test is in the works.

[tags]adsense, youtube[/tags]

Woohoo! A short note today – I’ve seen this in the past but have never commented on it. CaseDetails.com is #1 in Google for “lawyer SEO” and #7 for “attorney SEO”. Are they high-volume targets? Nope. Are they high-yield targets? You betcha.

Seeing how I haven’t really tried too hard to linkbuild for these keywords, this is a good example of how accurate META tagging and good content can sometimes be enough to achieve good search engine rankings.

[update 102907 - well, the only constant is change. I'm back down to #4 on lawyer SEO. Maybe this post offended them. *L*]

[tags]SEO, search engine rankings[/tags]

An XML sitemap is a simple way to “spoon feed” your page locations and other info (like page importance, update period, etc.) to the search engines. Through the recently-adopted Sitemaps.org XML sitemap standard, one file can serve the top 4 search engines. Most webmasters know about Google Webmaster Central and Yahoo! SiteExplorer, but those XML sitemap submission methods are cumbersome. Here’s the short way to tell search engines about your XML sitemap:

Ask.com:

Google:

Yahoo!:

Live.com/MSN.com is still the odd man out. To submit your sitemap to them, (as per Livesearch.spaces.live.com): modify robots.txt to include a line for Sitemap: <sitemap_location> where <sitemap_location>; is the complete URL of your Sitemap Index File (or your sitemap file, if you don’t have an index file).

My advice, use www.xml-sitemaps.com to create your sitemap, upload it to your root directory and use the methods above to submit!

[tags]XML sitemap, sitemaps[/tags]