http://www.casedetails.com/2009/04/01/its-been-a-while/?utm_source=rss&utm_medium=rss&utm_campaign=its-been-a-while Blog offering search engine optimization and advertising tips for lawyers. Tue, 27 Dec 2011 07:52:23 +0000 hourly 1 http://wordpress.org/?v= http://www.casedetails.com/2009/04/01/its-been-a-while/comment-page-1/#comment-22258 gyi tsakalakis Fri, 10 Apr 2009 15:48:58 +0000 http://www.casedetails.com/?p=141#comment-22258 While I completely agree that lawyers need to have a rudimentary understanding of SEM concepts, I wonder how effective a lawyer can be considering the highly competitive nature of SEM in the legal industry. Unless you have a highly niche practice where competition is lower, I just don't think mainstream practicing lawyers have the time or knowledge to successfully compete against full-fledged SEM consultants. However, I do believe that they need some fundamental understanding of "how it works" in order to make an informed decision about which SEM consultants, strategies, and products to buy. While I completely agree that lawyers need to have a rudimentary understanding of SEM concepts, I wonder how effective a lawyer can be considering the highly competitive nature of SEM in the legal industry. Unless you have a highly niche practice where competition is lower, I just don’t think mainstream practicing lawyers have the time or knowledge to successfully compete against full-fledged SEM consultants. However, I do believe that they need some fundamental understanding of “how it works” in order to make an informed decision about which SEM consultants, strategies, and products to buy.

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