When assessing if a site is a good one to get a link from, the first thing I look at is the site’s PageRank in the Google Toolbar. (PageRank is a quantification of how much authority or “juice” the page has in the eyes of Google.) When developing links, your goal [...]
Quick post - Google AdSense publishers can now elect to feature YouTube videos in conjunction with Google advertising. It’s an interesting idea. I’m giving it a test run on my travel video page but I’m not sure of the value for professional organizations. I suppose with the right targeting… maybe a test is in [...]
Woohoo! A short note today - I’ve seen this in the past but have never commented on it. CaseDetails.com is #1 in Google for “lawyer SEO” and #7 for “attorney SEO”. Are they high-volume targets? Nope. Are they high-yield targets? You betcha.
Seeing how I haven’t really tried too [...]
Introduction to the XML sitemap standard and how to submit sitemaps to the top search engines.
You may have read but over the July 4th holiday, Google posted some subtle changes to their algorithm and rankings. I’ve seen a few notes about website age being one of the most noticeable factors in the changes. It’s a long story, but I’ve turned up pretty clear indications that they also rolled another [...]
I am suspicious of the datasource, but I read an interesting article today about how MSN is taking a lot of market share from Yahoo (in particular). Is MSN up to their standard trickery — rolling traffic from Hotmail and "ClubLive" through their primary URL to inflate the numbers? Or is MSN finally regaining [...]