http://www.casedetails.com Blog offering search engine optimization and advertising tips for lawyers. Thu, 23 May 2013 09:01:03 +0000 en-US hourly 1 http://wordpress.org/?v=3.5.1 http://www.casedetails.com/2013/05/23/the-difference-between-publisher-and-author-tags-and-why-it-matters/ http://www.casedetails.com/2013/05/23/the-difference-between-publisher-and-author-tags-and-why-it-matters/#comments Thu, 23 May 2013 09:01:03 +0000 VanessaS http://www.casedetails.com/?p=2606 As a web publisher, lawyer and law firm marketer, you should learn about the difference between publisher and author tags for Google search results and Google+ business pages. This can have an impact on your firm's web business and visibility.]]> http://www.casedetails.com/2013/05/23/the-difference-between-publisher-and-author-tags-and-why-it-matters/feed/ 0 http://www.casedetails.com/2013/05/22/three-more-best-practices-for-blog-posts-in-2013/ http://www.casedetails.com/2013/05/22/three-more-best-practices-for-blog-posts-in-2013/#comments Wed, 22 May 2013 13:56:59 +0000 LaurenL http://www.casedetails.com/?p=2602 For those lawyers who didn't get enough of our tips in Best Practices for Blog Posts in 2013, here are a few more suggestions to put your blog ahead of the competition.]]> http://www.casedetails.com/2013/05/22/three-more-best-practices-for-blog-posts-in-2013/feed/ 0 http://www.casedetails.com/2013/05/21/the-role-of-google-analytics-in-online-statistics/ http://www.casedetails.com/2013/05/21/the-role-of-google-analytics-in-online-statistics/#comments Tue, 21 May 2013 14:13:13 +0000 BarryB http://www.casedetails.com/?p=2597 Google Analytics has no doubt become one of the most powerful tools in the world of online statistics. Unlike many of the other online tracking tools available, Google's suite of programs offers comprehensive statistical measurement in a wide variety of areas. [...]]]> http://www.casedetails.com/2013/05/21/the-role-of-google-analytics-in-online-statistics/feed/ 0 http://www.casedetails.com/2013/05/20/linkedin-ads-and-law-firms/ http://www.casedetails.com/2013/05/20/linkedin-ads-and-law-firms/#comments Mon, 20 May 2013 17:51:21 +0000 BarryB http://www.casedetails.com/?p=2593 Late in 2012, LinkedIn released its LinkedIn Ads feature for small business owners wishing to advertise to other professionals. LinkedIn is a great place for lawyers and law firm marketers to offer their services to high-value clients. There are some tricks and ways to get the best value out of your LinkedIn advertisements.]]> http://www.casedetails.com/2013/05/20/linkedin-ads-and-law-firms/feed/ 0 http://www.casedetails.com/2013/05/17/authorship-on-bing/ http://www.casedetails.com/2013/05/17/authorship-on-bing/#comments Fri, 17 May 2013 14:00:29 +0000 Otis http://www.casedetails.com/?p=2590 One of the big ideas being discussed and implemented in the world of search engines is the notion of authorship. Specifically, how can authors be rewarded for their experience and knowledge through the search algorithms? [...]]]> http://www.casedetails.com/2013/05/17/authorship-on-bing/feed/ 0